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BetterBert
betterbert.bsky.social
did:plc:5tgvmuah4q2ekqo6vv7icm5x
The original Shepard Fairey poster: 'Progress'.
The campaign got involved and it was changed to Hope (with Fairey's cooperation). 'Hope' had been successful for Bill Clinton in '92, and tested well in focus groups.
2025-10-13T08:15:04.379Z