Assistant Professor in Cinema and Media Studies at the University of Southern California Media History|Media Industries|Television|Audiences|Technology and Society Views my ownhttps://bsky.app/profile/jenmhessler.bsky.socialhttps://bsky.app/profile/jenmhessler.bsky.social/post/3mx6ijqxn2c2nWhen in NYC06 Oct 2026 03:30 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3mx6ijqxn2c2nhttps://bsky.app/profile/jenmhessler.bsky.social/post/3mx5r6d6do225At AdWeek in NYC. Sitting on the floor because it’s a full house.05 Oct 2026 20:32 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3mx5r6d6do225https://bsky.app/profile/jenmhessler.bsky.social/post/3mw4lqagw4k2hAt the Coalition for Innovation Media Measurement at the City Winery in NYC. Beautiful building, and plenty of wine22 Sep 2026 15:57 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3mw4lqagw4k2hhttps://bsky.app/profile/jenmhessler.bsky.social/post/3mqk4xugkpk2nThanks @tanyagoldman.bsky.social ! [contains quote post or other embedded content]13 Jul 2026 16:39 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3mqk4xugkpk2nhttps://bsky.app/profile/jenmhessler.bsky.social/post/3mbrt4inmxs2dIf my students aren't emailing their congressional reps for their research papers, I don't want em 😆06 Jan 2026 20:46 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3mbrt4inmxs2dhttps://bsky.app/profile/jenmhessler.bsky.social/post/3ma5hoqn3222zWhole Regal theater to myself 🙌17 Dec 2025 01:03 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3ma5hoqn3222zhttps://bsky.app/profile/jenmhessler.bsky.social/post/3m75e5u4kys2g‘90s hip hop is educational af. It was only about a month ago that I got tired of not knowing how untouchable California is, and decided to look up “Eliot Ness” [contains quote post or other embedded content]04 Dec 2025 06:35 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m75e5u4kys2ghttps://bsky.app/profile/jenmhessler.bsky.social/post/3m6xkpytrek2gMine and Elliot Montpellier's special issue on Big Data Audiences is out in Convergence There are great articles by David Hesmondhalgh, Ramon Lobato, Lee McGuigan, Rebecca Saunders, Anna Liu et al., Johan Søltoft et al., and more https://journals.sagepub.com/toc/CON/current01 Dec 2025 23:16 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m6xkpytrek2ghttps://bsky.app/profile/jenmhessler.bsky.social/post/3m6xkpytrek2gMine and Elliot Montpellier's special issue on Big Data Audiences is out in Convergence There are great articles by David Hesmondhalgh, Ramon Lobato, Lee McGuigan, Rebecca Saunders, Anna Liu et al., Johan Søltoft et al., and more https://journals.sagepub.com/toc/CON/current01 Dec 2025 23:16 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m6xkpytrek2ghttps://bsky.app/profile/jenmhessler.bsky.social/post/3m6pussb2m22dExcited to be a part of this exciting CWC Media Industries and AI initiative My project takes a critical approach to researching how the TV audience analytics industry is using AI to create and calibrate data and target audiences + its cultural implications https://www.carseywolf.ucsb.edu/media-industries-ai-research-initiative-mi-ai/#1762464820145-b3a1e35a-903928 Nov 2025 21:55 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m6pussb2m22dhttps://bsky.app/profile/jenmhessler.bsky.social/post/3m6pussb2m22dExcited to be a part of this exciting CWC Media Industries and AI initiative My project takes a critical approach to researching how the TV audience analytics industry is using AI to create and calibrate data and target audiences + its cultural implications https://www.carseywolf.ucsb.edu/media-industries-ai-research-initiative-mi-ai/#1762464820145-b3a1e35a-903928 Nov 2025 21:55 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m6pussb2m22dhttps://bsky.app/profile/jenmhessler.bsky.social/post/3m2pcoimags2oWe're hiring at USC Cinematic Arts! Non-tt, teaching faculty. Focused on teaching our famed Intro to Cinema class. Phd Req This is a cool role w/a lot of influence for the whole cinema program at USC. I'd be applying if I weren't in a gig Be my colleague! https://usccareers.usc.edu/job/los-angeles/open-rank-assistant-associate-professor-of-cinema-and-media-studies/1209/8697215603208 Oct 2025 18:50 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m2pcoimags2ohttps://bsky.app/profile/jenmhessler.bsky.social/post/3m2uxo7fllk2nI realized too late that I gave someone incorrect directions on the metro this morning, and I haven't been able to stop feeling bad about it all day 😭 Sorry bruh, I hope you made the right connection 😬11 Oct 2025 00:49 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m2uxo7fllk2nhttps://bsky.app/profile/jenmhessler.bsky.social/post/3m2pcoimags2oWe're hiring at USC Cinematic Arts! Non-tt, teaching faculty. Focused on teaching our famed Intro to Cinema class. Phd Req This is a cool role w/a lot of influence for the whole cinema program at USC. I'd be applying if I weren't in a gig Be my colleague! https://usccareers.usc.edu/job/los-angeles/open-rank-assistant-associate-professor-of-cinema-and-media-studies/1209/8697215603208 Oct 2025 18:50 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m2pcoimags2ohttps://bsky.app/profile/jenmhessler.bsky.social/post/3m2pak5pmkk26My article "The ratings panel from participation to personification: Nielsen and the big data reconfiguration of the audience" is out in Convergence I draw on years of research in the trade convention circuit to make sense of the way this legacy company is using AI across their product suite Link👇08 Oct 2025 18:12 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3m2pak5pmkk26https://bsky.app/profile/jenmhessler.bsky.social/post/3lzp2gy2css2tPasadena, where you at?25 Sep 2025 22:58 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3lzp2gy2css2thttps://bsky.app/profile/jenmhessler.bsky.social/post/3ltfqiee55222Wait, did ya'll know that a single print newspaper is like almost $6 now?07 Jul 2025 21:34 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3ltfqiee55222https://bsky.app/profile/jenmhessler.bsky.social/post/3lqt7vghxmc2nNetflix has removed all of their interactive content from their site bc interface incompatibility. Those films/shows were culturally important nodes in the evolution of television/interactivity and digital storytelling strategies. This is the archive problem that the digital creates05 Jun 2025 01:59 +0000at://did:plc:2b4mrymq27aexcjybugbc6kg/app.bsky.feed.post/3lqt7vghxmc2n