Blackwall, deployed across 2.3M+ websites and applications, is an AI-enabled security and web infrastructure company dedicated to safeguarding web ecosystems from automated threats.https://bsky.app/profile/blackwall.comhttps://bsky.app/profile/blackwall.com/post/3mwtir5c63225The key takeaway from the Atlas Digital Summit: scaling hardware to absorb synthetic load is breaking hoster unit economics. Sustainable margins require upstream traffic governance, not passive capacity expansion. Thank you to everyone who made the discussions so valuable.01 Oct 2026 18:35 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mwtir5c63225https://bsky.app/profile/blackwall.com/post/3mwpzlh3bns25Raw capacity isn't a competitive edge for MSPs anymore. Traffic visibility is. We are heading to MSP Global to show how service providers are turning active traffic command into a commercial advantage. Join us for free using code pVvyR9Xg and let’s connect!30 Sep 2026 09:25 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mwpzlh3bns25https://bsky.app/profile/blackwall.com/post/3mwlgjlktfk25Scaling hardware to absorb synthetic load is an expensive way to run a network. We are in Reykjavik for the Atlas Digital Summit with data center and hosting leaders, discussing how to protect margins and reclaim server cycles by recognizing traffic intent upstream.28 Sep 2026 13:34 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mwlgjlktfk25https://bsky.app/profile/blackwall.com/post/3mwl6xiu5jc25Madrid was the backdrop, but the real focus was strictly off the record. Another Inner Circle gathering in the books with great food, zero fluff, and candid discussions with the industry’s key operators on what real traffic command actually looks like. What happens in the room stays in the room.28 Sep 2026 11:18 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mwl6xiu5jc25https://bsky.app/profile/blackwall.com/post/3mw6el6ysps2jThe future of digital infrastructure is built in server rooms, but its rules are set on Capitol Hill. Our CXO @robertjacobi.com wrapped up two days in D.C. with the i2Coalition, meeting with lawmakers to advocate for infrastructure ownership, clean traffic, and commercial resilience.23 Sep 2026 08:54 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mw6el6ysps2jhttps://bsky.app/profile/blackwall.com/post/3mvrpfe7zmc2yIvan Čačija from Fastserver broke down why modern hosting is no longer just about server capacity, but application protection. Francisco Carvalho will join Ivan on stage at #CroCommerce for "Clicks Without Customers: The Hidden Cost of Bot Traffic". 👉: https://www.ictbusiness.biz/business/hosting-is-no-longer-about-server-resources18 Sep 2026 08:03 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mvrpfe7zmc2yhttps://bsky.app/profile/blackwall.com/post/3mvkxi3yjo22yLegislation shapes digital infrastructure just as much as technology does. Our CXO @robertjacobi.com is in Washington, D.C. this week for the i2coalition Congressional Fly-In, meeting with lawmakers on Capitol Hill to advocate for infrastructure ownership and commercial resilience.15 Sep 2026 15:39 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mvkxi3yjo22yhttps://bsky.app/profile/blackwall.com/post/3mvi5zczfrk2yTogether with WebPros, we hosted an exclusive group of regional leaders for Japan Partner Day in Tokyo. It was especially valuable to hear directly from local partners about the realities of the Japanese market and exchange ideas on what comes next!14 Sep 2026 12:58 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mvi5zczfrk2yhttps://bsky.app/profile/blackwall.com/post/3mv5m2ypjrc2nHonored to be named to the @sifted.eu 100 DACH & CEE 2026 leaderboard! This milestone belongs to our team and the partners who keep pace with web traffic threats alongside us. Congrats to fellow builders on the list!10 Sep 2026 08:10 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mv5m2ypjrc2nhttps://bsky.app/profile/blackwall.com/post/3muwf5kbins2mLast week we've joined the Dutch community across two major events: NLNOG Day and Dag van de Nederlandse Cloud @robertjacobi.com took the stage on the latter to talk about the importance of seeing the traffic, understanding its intent and controlling what reaches the infrastructure07 Sep 2026 11:18 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3muwf5kbins2mhttps://bsky.app/profile/blackwall.com/post/3mtymuwvkoc2jWhen 40%+ of the web runs on one platform, infrastructure decisions shape the digital experience for everyone. Watch Blackwall CXO @robertjacobi.com sit down with @automattic.com Matt Mullenweg for the closing keynote fireside chat at #WCUS: https://www.youtube.com/watch?v=notaTgEZByo26 Aug 2026 15:16 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mtymuwvkoc2jhttps://bsky.app/profile/blackwall.com/post/3mtlrhe553c2jThe conversations at #WCUS consistently returned to one challenge: the shift from scale to command. From our coffee sponsorship to @robertjacobi.com's closing keynote with Automattic's Matt Mullenweg, the discussion reinforced that good filtering makes all the difference.21 Aug 2026 12:34 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mtlrhe553c2jhttps://bsky.app/profile/blackwall.com/post/3mtfczpbvuk2jA great digital experience requires the same thing as a great cup of coffee: keeping the junk out of the filter. That's why we are fueling the conversations by sponsoring the coffee at #WCUS. Be sure to meet our team there!18 Aug 2026 23:00 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mtfczpbvuk2jhttps://bsky.app/profile/blackwall.com/post/3mtbf5xn7oc2jGood filtering makes all the difference whether in your morning cup or your network stack. After a great @wordpress.org Contributor Day yesterday, our team is fueled up and ready for day one of #WCUS 2026. Grab a coffee with us today and let's talk clean traffic.17 Aug 2026 09:27 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mtbf5xn7oc2jhttps://bsky.app/profile/blackwall.com/post/3msse2c5u7c2zPhoenix, here we come 🌵 We spend our days protecting your traffic and guaranteeing business uptime. At #WCUS we'll do it for a different critical system: human uptime. To help everyone keep their energy high, we're making sure hot coffee is on us throughout the event. See you Sunday!11 Aug 2026 09:57 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3msse2c5u7c2zhttps://bsky.app/profile/blackwall.com/post/3msg43pq2d22jWhen others manage your traffic, they own part of the value. We are heading to @cloudfestamericas.bsky.social in Miami to discuss how the hosting and cloud ecosystem is turning traffic visibility into a commercial advantage. Use code BLACKWALL20 for 20% off your pass. Let's connect.06 Aug 2026 13:03 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3msg43pq2d22jhttps://bsky.app/profile/blackwall.com/post/3msft6scl2s2jBuilding a digital experience is no longer enough. You need to know who (or what) is actually consuming it. At CMS Connect in Montreal, our CXO @robertjacobi.com led a roundtable on the evolving agency model. If we missed you in Montreal, let's connect.06 Aug 2026 10:24 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3msft6scl2s2jhttps://bsky.app/profile/blackwall.com/post/3msb55fqczk2jThe conversations at Fórum E-Commerce Brasil consistently returned to the invisible tax of automated traffic. From Bruno Vieira's keynote to the practical insights shared by partners at our booth, the consensus is clear. E-commerce leaders are shifting from scale to command.04 Aug 2026 13:38 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3msb55fqczk2jhttps://bsky.app/profile/blackwall.com/post/3mr3ft63zjs2zThe conversations at JANOG58 last week consistently returned to one challenge: the shift from scale to command. The discussions in Matsuyama reinforced that scaling blindly is no longer enough. Real resilience requires understanding traffic intent.20 Jul 2026 13:33 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mr3ft63zjs2zhttps://bsky.app/profile/blackwall.com/post/3mqoe5y37cc25Traffic volume used to equal growth. Today, it might just mean a higher infrastructure bill. We are heading to Online Retailer Conference in Sydney to discuss how e-commerce platforms can eliminate the invisible tax of automated traffic and regain control. Let's connect!15 Jul 2026 08:58 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mqoe5y37cc25https://bsky.app/profile/blackwall.com/post/3mpntvmobxs2u"The internet belongs to people." For 19 years, HostVN has powered thousands of Vietnamese businesses. Now, Chairman Duong Thanh Binh is prioritizing visibility and control to ensure their infrastructure serves human value, not automated noise. Watch his perspective:02 Jul 2026 10:42 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mpntvmobxs2uhttps://bsky.app/profile/blackwall.com/post/3mpj2se3q722j#WorldCup is all the talk but the most important conversations last week were at our off-the-record CloudFest Inner Circle. When you get the right operators in a room, the focus shifts. It is no longer about who is scaling the fastest but about who controls their traffic.30 Jun 2026 13:02 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mpj2se3q722jhttps://bsky.app/profile/blackwall.com/post/3mol426uifk2iYou can see the traffic, but can you see its intent? We are at Day 2 of BEYOND Expo in Athens with our partners at interworks.cloud. The industry is shifting from scale to command. Find us in Hall 3 to connect!18 Jun 2026 15:05 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mol426uifk2ihttps://bsky.app/profile/blackwall.com/post/3mokxs2w3ac2iTrue digital sovereignty starts with owning your infrastructure. The conversation around resilience, visibility, and traffic intelligence has been front and center here at Day 2 of the #TechRiders Festival. If you are around the campus today, let's connect.18 Jun 2026 13:48 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mokxs2w3ac2ihttps://bsky.app/profile/blackwall.com/post/3moigqoift22iThe question is no longer how much traffic you have. It's what that traffic is trying to achieve. We are joining our partners at interworks.cloud for BEYOND Expo 2026 in Athens to discuss how businesses can regain visibility and control. Let's connect in Hall 3!17 Jun 2026 13:38 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3moigqoift22ihttps://bsky.app/profile/blackwall.com/post/3mnwmnpjeic23Our CXO @robertjacobi.com is in Seville, Spain, for ICANN86! Looking forward to the conversations shaping the future of internet governance, domains, and infrastructure. #ICANN8610 Jun 2026 11:36 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mnwmnpjeic23https://bsky.app/profile/blackwall.com/post/3mnsasqpyz223One of your biggest e-commerce costs isn't visible. Automated traffic consumes resources, distorts data, and impacts performance long before it becomes a security issue. That's why we're going to Fórum E-Commerce Brasil this July. Read the full article: https://www.ecommercebrasil.com.br/noticias/o-imposto-invisivel-do-e-commerce-brasileiro08 Jun 2026 17:53 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mnsasqpyz223https://bsky.app/profile/blackwall.com/post/3mnrfucpgvc23A great week in Krakow connecting with the @wordpress.org community at WordCamp Europe. From #WCEU sessions to sponsoring the official After Party, it was all about conversations, connections, and the future of the open web. Thanks to everyone who joined!08 Jun 2026 09:51 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mnrfucpgvc23https://bsky.app/profile/blackwall.com/post/3mnfkqoxnp22qWe're in Krakow for WordCamp Europe 🇵🇱 Also joining Elementor Day ahead of #WCEU with Miriam Schwab. Big week for the WordPress ecosystem, let’s connect.03 Jun 2026 16:47 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mnfkqoxnp22qhttps://bsky.app/profile/blackwall.com/post/3mmy7fkcsmc2mDifferent regions. Different ecosystems. Same reality: traffic is evolving everywhere. This week, we've been moving across regions, communities, and conversations shaping the future of the internet. 🇵🇦 LACNIC 45 🇸🇪 Nordic Domain Days 🇯🇵 61st JAIPA Gathering29 May 2026 09:19 +0000at://did:plc:b6ag67tkzbwxpwfvaomdtsur/app.bsky.feed.post/3mmy7fkcsmc2m