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<rss version="2.0"><channel><description>I am Veronika, dedicated professional in the digital marketing sector, specializing in SEO and PPC marketing. With over 16 years of experience.</description><link>https://bsky.app/profile/veronikah.bsky.social</link><title>@veronikah.bsky.social - Veronika Höller</title><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lzau2g3mhk2j</link><description>Do you know why INTQ matters? https://www.veronika-hoeller.de/post/google-s-hidden-metric-itnq</description><pubDate>20 Sep 2025 07:26 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lzau2g3mhk2j</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lxu7wcqcbs2j</link><description>✨ We are testing a new format:&#xA; The Interactive Marketing Lab – short, practical, and hands-on.&#xA; Instead of just listening, participants will co-create and leave with actionable frameworks ready to use the next day.&#xA;Before we move forward, we’d love your thoughts. https://docs.google.com/forms/d/1zFUtt-0nBYPZmlh8YcZFXBKx2VVeScGlETfBChXwwOI/viewform?edit_requested=true</description><pubDate>02 Sep 2025 13:29 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lxu7wcqcbs2j</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lx7rwfzld22o</link><description>Do you prefer Redwine or Expresso? Or both..🙌🌻&#xA;&#xA;https://www.veronika-hoeller.de/post/gemini-vs-chatgpt-between-the-fact-machine-and-the-storyteller</description><pubDate>25 Aug 2025 10:25 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lx7rwfzld22o</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lvj54bq5hc2i</link><description>Why SEOs should take care about topical map  https://www.veronika-hoeller.de/post/your-content-isn-t-ranking-because-your-topical-map-is-broken #seo</description><pubDate>03 Aug 2025 16:48 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lvj54bq5hc2i</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3luxavwflss2j</link><description>Ever fehlt like you have dritten a masterpiece of Content for your Website but it doesn‘t convert? &#xA;https://www.veronika-hoeller.de/post/google-s-hidden-metric-itnq</description><pubDate>27 Jul 2025 14:09 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3luxavwflss2j</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3ltxa5i2do22c</link><description>Do you feel like Kermit because of the new Core Update?   https://www.veronika-hoeller.de/post/google-s-new-multi-vector-algorithmmuvera-is-here</description><pubDate>14 Jul 2025 20:30 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3ltxa5i2do22c</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lsiqvxaqts2k</link><description>🤯 GA4 says most of your traffic is “Direct”?&#xA;“Unassigned” is rising like crazy?&#xA;No, people aren’t suddenly typing your URL letter by letter.&#xA;No, your SEO didn’t break.&#xA;💥 It’s AI.&#xA;ChatGPT, Gemini, AI Overviews – they’re sending traffic you can’t see. https://www.veronika-hoeller.de/post/what-direct-and-unassigned-traffic-really-mean-in-ga4</description><pubDate>26 Jun 2025 08:55 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lsiqvxaqts2k</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lrasycr73k2z</link><description>https://www.veronika-hoeller.de/post/dark-social-micro-communities</description><pubDate>10 Jun 2025 11:45 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lrasycr73k2z</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lpquq3pczs2e</link><description>AI Mode AI Overviews what is the difference? What can we do to optimize our pages, Shops, ads etc.&#xA;&#xA;https://www.veronika-hoeller.de/post/from-links-to-conversations-what-the-new-ai-mode-really-means-for-marketers</description><pubDate>22 May 2025 10:09 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lpquq3pczs2e</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lnhqlf7jps23</link><description>Read my new Article on Substack about AI Overview Optimization #SEO &#xA;&#xA;https://open.substack.com/pub/veronikahoe/p/googles-ai-overviews-are-live-heres?r=1synzl&amp;utm_campaign=post&amp;utm_medium=web&amp;showWelcomeOnShare=true</description><pubDate>23 Apr 2025 08:10 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lnhqlf7jps23</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3li5ayhvhts2v</link><description>Why Audio Ads Are a Powerful Addition to Your Paid Strategy https://ppc.live/strategy/audio-ads/</description><pubDate>14 Feb 2025 12:58 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3li5ayhvhts2v</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3letlst7yxc22</link><description>I love this article a lot had changed in thinking about leading people but we need more changing mindsets 👊🙌 &#xA;&#xA;https://theciotimes.com/veronika-holler-reforming-leadership-with-empathy-and-vision/</description><pubDate>03 Jan 2025 12:30 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3letlst7yxc22</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3leex3vuvdc2a</link><description>Forget about warping past 2024!  I&#39;m sending my best wishes for a happy and successful 2025 filled with health, love, and good fortune.  As we say in Germany, &#39;Guten Rutsch ins neue Jahr!&#39;  Have a smooth slide into a wonderful new year! 🫶🥂🍾 P.S. Calico cats are said to bring good luck.</description><pubDate>28 Dec 2024 16:42 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3leex3vuvdc2a</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lebrqph2fc2t</link><description>Did you know that Micro Moments are the most important metrics  if we work on #CRO? &#xA;&#xA;https://www.veronika-hoeller.de/post/micro-moments-small-keys-to-big-success-in-digital-marketing</description><pubDate>27 Dec 2024 10:28 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lebrqph2fc2t</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3ldazju5s722u</link><description>Next-Generation Keyword Research – Long-Term vs. Short-Term Keywords https://ppc.live/strategy/next-generation-keyword-research-long-term-vs-short-term-keywords/</description><pubDate>14 Dec 2024 09:50 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3ldazju5s722u</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3ld6wsy765s23</link><description>🎉 My last article of 2024 for my Blog its about Predictive Analytics! 🎉&#xA;👉 Predicting conversions&#xA;👉 Optimizing budgets&#xA;👉 Personalizing campaigns&#xA;Ready to gear up for 2025 with smarter, data-driven strategies?&#xA;📖 Read the full article here https://www.veronika-hoeller.de/post/predictive-analytics-in-digital-marketing</description><pubDate>13 Dec 2024 13:56 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3ld6wsy765s23</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lcepn2myd22o</link><description>Tresorit week I Love Remote working but to see the colleges sometimes is special 💙</description><pubDate>03 Dec 2024 03:38 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lcepn2myd22o</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lcapgh2ijs26</link><description>What would I say after one year hard work they have won #fightingTeam #teamwork</description><pubDate>01 Dec 2024 13:24 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lcapgh2ijs26</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lbu56qolmk2z</link><description>&#xA;Inspired by a discussion today - sometimes People don’t understand you can’t put every data in one strategy &#xA;&#xA;https://www.veronika-hoeller.de/post/why-icps-aren-t-always-the-best-approach-for-paid-campaigns-and-why-a-broader-strategy-often-works-b</description><pubDate>26 Nov 2024 13:25 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lbu56qolmk2z</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lbpf3eaa422a</link><description>Sunday Feeling I proudly introduced Polly Pocket after I had brush her 🫣</description><pubDate>24 Nov 2024 16:03 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lbpf3eaa422a</guid></item><item><link>https://bsky.app/profile/veronikah.bsky.social/post/3lbpeys774s2a</link><description>This is one of the intresstings  discussions between SEO‘s &amp; PPC‘s so I wrote an Article about it 🙌👊🙃 &#xA;#SEO #PPC #Myth &#xA;https://www.veronika-hoeller.de/post/does-paid-advertising-directly-boosts-my-organic-ranking</description><pubDate>24 Nov 2024 16:02 +0000</pubDate><guid isPermaLink="false">at://did:plc:eyftlyu7sfbdc6ceyncvjonb/app.bsky.feed.post/3lbpeys774s2a</guid></item></channel></rss>