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Post
JM
jonmarke.bsky.social
did:plc:fb27sbnvg4brnndpedioavyj
Could Coca-Cola do a successful rebrand? Sure as shit, they've got advertising muscle and a lot of money, and it could be done.
But would they do it in a rush, and burn down their existing brand as they go? Nope. Not even if they were hemorrhaging money. Incumbency has HUGE advantages.
2024-07-06T02:53:35.859Z