Social + Community Manager @playstack.com 🎮 Gamer + Reader + Creator 🌙 Views = My Own 🌱https://bsky.app/profile/theseamaxwell.bsky.socialhttps://bsky.app/profile/theseamaxwell.bsky.social/post/3mtcm4yg5ss2nNo words!! [contains quote post or other embedded content]17 Aug 2026 21:04 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3mtcm4yg5ss2nhttps://bsky.app/profile/theseamaxwell.bsky.social/post/3mb76e67j2c2dFinally home 🇿🇦 which means this is my advance apology for my accent returning in full force. #lekker30 Dec 2025 10:46 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3mb76e67j2c2dhttps://bsky.app/profile/theseamaxwell.bsky.social/post/3mb55cvkbx22rMy dog has only been at boarding for a day and I feel like I am missing a limb 🙃 He’s my shadow for sure 🐾29 Dec 2025 15:23 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3mb55cvkbx22rhttps://bsky.app/profile/theseamaxwell.bsky.social/post/3mayil5x6qs2lGoogle's 2025 Year in Search results give us a direct look at what players actively went looking for. In my new post, I break down some of the top game searches and what they reveal about community + curiosity. Read it here!: https://seamaxwell.substack.com/p/video-games-google-year-in-search-2025 #gamesmarketing #videogames https://open.substack.com/pub/seamaxwe..27 Dec 2025 19:01 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3mayil5x6qs2lhttps://bsky.app/profile/theseamaxwell.bsky.social/post/3mahbn2r6b22uHideo Kojima 🙂‍↕️20 Dec 2025 22:41 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3mahbn2r6b22uhttps://bsky.app/profile/theseamaxwell.bsky.social/post/3m6n2ycvnl22wEgging On - an indie game where you play as a sentient egg - was poised for success but had a lacklustre launch. The issue wasn't the game, but a misalignment between its marketing and its player demographic. Check out my analysis here: https://open.substack.com/pub/seamaxwell/p/egging-on-launch-case-study #gamesmarketing #gamedev https://open.substack.com/pub/seamaxwell/p/egging-on-launch-case-study?r=18e914&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true27 Nov 2025 19:08 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m6n2ycvnl22whttps://bsky.app/profile/theseamaxwell.bsky.social/post/3m5trrbeps225Troy Baker strikes again17 Nov 2025 17:46 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m5trrbeps225https://bsky.app/profile/theseamaxwell.bsky.social/post/3m5qlhlppx226But where are the 24/7 diners in England16 Nov 2025 11:16 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m5qlhlppx226https://bsky.app/profile/theseamaxwell.bsky.social/post/3m5g22ho3sk2cMicrosoft CEO said the core competitor of gaming is short-form video: “Gaming’s competition is not other gaming. Gaming’s competition is short-form video.” Not sure I agree. Short-form video has refreshed game marketing in the right way. Thoughts? #gaming #gamemarketing #gamedev12 Nov 2025 06:37 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m5g22ho3sk2chttps://bsky.app/profile/theseamaxwell.bsky.social/post/3m5c7mxi3rk2pI cannot BELIEVE that Rhapsody: A Musical Adventure is on Steam About to relive my childhood 🎺10 Nov 2025 18:07 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m5c7mxi3rk2phttps://bsky.app/profile/theseamaxwell.bsky.social/post/3m57xfcwzqs25Ever burnt budget on a big creator who just… didn’t move the needle? 🙃 Micro creators are reshaping game marketing with better engagement and real communities. Here's how to use them as your secret weapon. 👇 https://open.substack.com/pub/seamaxwell/p/micro-influencer-game-marketing #gamemarketing #gamedev #substack09 Nov 2025 20:34 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m57xfcwzqs25https://bsky.app/profile/theseamaxwell.bsky.social/post/3m54dhvhy3k2jThe Shop Keeper Event on Steam is a dangerous place for my wallet 🙃08 Nov 2025 09:59 +0000at://did:plc:m425au47akc77u4nt3idoqo7/app.bsky.feed.post/3m54dhvhy3k2j