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Dr. John Grohol
grohol.com
did:plc:j4a6eapip6jn2ganjmy7bqqc
Google, via its AI efforts, has killed small & medium-sized publishers. Didn't even blink an eye doing it.
Spent zero minutes considering the ramifications of their AI Overviews & its impact on traffic flow to sites.
Now we have proof of the damage.
https://www.searchenginejournal.com/google-ai-overviews-study-finds-lost-clicks-werent-lower-quality/581298/?utm_source=substack&utm_medium=email
2026-07-09T11:55:40.828Z