Jeff Parks
jeff.at.arjentic.ai
did:plc:kbh5r5brfennajwwzhjz6kfo
Trying to figure out whether ads really work. Causal inference, Bayesian MMM, incrementality testing, and lately LLM evals. Leading measurement teams, based in NYC.
Enable JavaScript to use Bluesky.
Learn more about Bluesky at bsky.social and atproto.com.