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Social Data Collaboratory @ NORC
sdc.norc.org
did:plc:touv2koapuvyyy6de2k33afq
~50% of adults on TikTok see gambling content; half of exposures come from the top 10% of users. With #MarchMadness in full swing, check out early findings from NORC at the University of Chicago’s data‑donation study on betting content across social media: https://www.norc.org/research/library/online-sports-betting-hits-social-feeds-but-not-evenly-new-norc-study-finds.html
2026-04-02T16:55:29.560Z