Post
The Wall Street Journal
wsj.com
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Studios are trying to find the next potential horror hit that has already proven its appeal to Gen Z on YouTube, Reddit or Roblox. The race for hot digital properties resembles the kind of dogfights for buzzy scripts that used to be common in Hollywood during the 1980s and ’90s. on.wsj.com/3Tdk0U1
https://on.wsj.com/3Tdk0U1
2026-07-11T17:55:06.968Z