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Post
Damion Schubert
zenofdesign.com
did:plc:25zgnsy7dl46d2d34wb5cony
I'm going to throw some cold water on the anger about this.
It is now considered ROUTINE for AAA games to spend as much on marketing as they do on Dev. Dev costs $200M? That's the starting point of conversation on how much to spend on marketing, PR and ads.
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2025-12-12T06:09:27.731Z